Broker acquisition through precise performance campaigns

The starting point

TIPPGEBER24 turns everyday recommendations into income: through the app, users share product recommendations – from insurance comparisons to planned categories like electricity, gas and travel – and earn through a multi-tier partner program with recurring commissions.

For the platform to grow, it needs one thing above all: qualified brokers and sales partners who understand the model and stand behind it. Exactly this audience is highly courted, critical, and barely reachable with standard advertising.

Our approach

Instead of broad reach we rely on precise performance campaigns: sharply defined audiences, messages that speak the brokers’ language, and funnels that turn interest into qualified inquiries.

Creatives, audiences and budgets are continuously tested against each other. What performs gets scaled; what doesn’t gets cut – proof before narrative.

What we delivered

• Campaign strategy for a platform that needs explaining: trust first, conversion second.
• Creative production in series instead of one-offs – systematically testable, native to each platform.
• Precise targeting of broker and sales profiles across multiple ad platforms in parallel.
• Clean tracking as the basis for every budget decision – from click to qualified inquiry.

The result

The campaigns continuously deliver qualified broker inquiries to TIPPGEBER24 – predictably, not by chance, with numbers behind every decision.